There is an ice cream stand located in almost every town. Soft ice cream has become extremely popular in America and many companies have made a fortune out of making the tasty dessert. One of the most famous companies is Ben and Jerry’s. Ben and Jerry’s started off small and grew into an American fortune company, now they have done it again by taking their ben and jerrys flavors to countries all over the world.
The founders in the company are Ben Cohen and Jerry Greenfield. They met and become friends in middle school based in Long Island, New York City. They moved to Vermont and completed a training course in ice creaming from Penn State. For those who don’t know where Penn State is it is situated in Pennsylvania. Before these people were even known, that they had seen most of the eastern coast and that helped them think of a selection of their early designs.
It had been 1978 once they opened their first store. They invested only $12,000 and just borrowed four thousand dollars. This is relatively little bit for start up capital. Today, you wouldn’t even pay your rent with $16,000, but Ben and Jerry managed to make it happen. They opened their first store in Burlington, Vermont. Here they become well renowned for their parties. They would sell their soft ice cream and project movies on the side of a wall of the run-down service station.
It only took them a year plus they had already marked themselves in history. To mark their one year anniversary that they had free cone day, which gave free scoops with their frozen treats to anybody who arrived at the shop that day. This tradition still is true of every anniversary in every single Ben and Jerry’s. Within the 1980’s, they felt which they should expand. Being open for many years and achieving success, they wished to see what their frozen treats would do in the grocery stores.
This is where they began to package their soft ice cream in pints to get sold and shared with countless people. They started off small again; Ben dropped the soft ice cream off at the stores using his own car. Ben and Jerry still didn’t believe that was enough and then in 1981 they became an ice cream making chain. They were still located in Vermont, but closer to the highways for convenient access.
Still trying to grab the world’s attention, Ben and Jerry went for your record. They built the biggest frozen treats sundae in Albans, Vermont. The sundae weighed about 27,102 pounds. This made Ben and Jerry become statewide known and it started to place them on the map to huge success. In the end the publicity in Vermont, they knew that they had to expand and so they start to market their ice up and zzagfc the eastern coast started with Maine.
From the gain of investors and independent distributors, they got their ben and jerrys in ever store through the New England states. Soon the company would be a publicly traded stock and also the company was huge. Inside the mid 1980’s, the company was selling greater than four million dollars amount of ice cream annually.
Today their top selling flavors are Cherry Garcia, Chocolate Chip Cookie Dough, Chunky Monkey, Chocolate fudge Brownie, Half Baked, New York City Super Fudge Chunk, Phish Food, Coffee Health Bar Crunch, Cherry Garcia frozen yogurt, and Peanut Butter Cup. They have played around making use of their ice cream combos and have become well noted for giving each kind a unique name.
In fact, on the back of the containers you can read the history behind that flavor. Some of the flavors started as being a joke and ended up being the most effective selling flavors of Ben and Jerry’s ice cream.